We took leading British materials science business, KluraLabs, to Baku, Azerbaijan, for COP29, the world’s leading climate conference.
We helped them launch, activate and amplify a number of new product launches which included their role in producing the official merchandise, uniforms and clothing for staff and attendees.
Klura unveiled two cornerstone partnerships during the conference, their collaboration with GP Cotton and GILTEX, the official textile partner of COP29, as well as unveiling their Louvre+ chair in partnership with KIAN and HHI, made from ocean-bound plastic and killing 99.99% of bacteria.
Throughout COP29 we produced several video and photography assets alongside concierge for Klura’s senior leadership for them to attend and participate in events and leverage wider connectivity.
We also took a number of prominent billboards throughout the city to advertise their latest partnerships with dual-language artwork.